UDAY 2026 Global Webinar
Thank you to everyone who joined us for the UDAY 2026 Global Webinar!
Led by Dr Sophia Neisinger, with Dr Nicole Nojarov, Yi Li and Liana Palmese, the webinar brought together patient voices, advocacy and clinical insight to explore this year’s theme, “Take Back Control: From Itch to Understanding.”
A special thank you to our speakers for sharing their perspectives, experiences and practical insights to help improve understanding of urticaria, and to everyone who joined the conversation and contributed their questions.
See the full webinar below:
What did the webinar explore?
- The impact of urticaria beyond visible symptoms
- The importance of listening to patient experiences
- Better communication between patients and healthcare professionals
- Shared decision-making and taking an active role in care
- Progress in treatment, research and patient support
The webinar also included a moderated discussion and live audience Q&A.
Meet the ambassadors
Dr Sophia Neisinger, Physician, Researcher and Urticaria Specialist
Dr Sophia Neisinger specialises in urticaria, allergies and inflammatory skin diseases. She is also the developer of CRUSE, a globally available app that helps people track and better understand chronic urticaria. Sophia will share the clinical perspective on recognising the condition’s full impact and improving patient care.
Yi Li, Patient Advocate and Founder of CU Dreamland
Yi Li is a social impact professional and patient advocate based in China. In 2024, he founded CU Dreamland, China’s first patient group dedicated to chronic urticaria. He will share his lived experience and personal journey from itch to understanding.
Liana Palmese, Patient representative and board member of ARCO, the Italian patient association for chronic urticaria
Liana Palmese brings a patient representative perspective through her work as an ARCO board member. Shares the concerns raised by people living with chronic urticaria and how patient organisations can support understanding, communication and involvement in care.
Dr Nicole Nojarov, Resident Physician & Researcher, Charité Universitätsmedizin Berlin
Dr. Nicole is a resident physician and researcher at the Institute of Allergology at Charité Universitätsmedizin Berlin. Her clinical work includes caring for people living with urticaria. She also leads research projects focused on improving disease management, treatment and patient care.
